Font style - Non-serifed fonts tend to be easier to read from a distance compared to serifed fonts.The following factors will also affect your banner’s overall readability: The further away the expected viewing distance is, the bigger the letters - and your sign - should be. Generally speaking, the most crucial messages on your signs and banners have to be the largest, and therefore the easiest to read. When your banner isn’t easily accessible, such as when the area is roped off or hung at a high vantage point, you need to make the font size even bigger.įor almost any setting, you want a title that can be read from at least this far away. This is the closest comfortable distance for reading a large poster. At this distance, 10, 11, or 12 points are the most popular
Typical reading distance for books and magazines. Letter Heightįor the best readability for your signs, banners and other large format advertising materials, refer to the chart below. If you want your banner’s core message to be readable, you need to make sure its font size is larger than the font sizes of any less crucial information you have on the banner.
As a matter of fact, you might want to decide on your banner size only after you’ve figured out the banner font size. As for specific font sizes, according to the James Madison University School of Media Arts & Design, 1 point (pt) is roughly equivalent to 1/72th of an inch.īanner font sizes should be as big as you need them to be. The most popular guideline for determining the proper sign and banner font size is to make them at least one inch (72 pt.) tall for every 10 feet of viewing distance. What Font Size Should I Use for My Banner? Published on March 26, 2018
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